Cotton Inc: The Fabric of Our Lives®

Director and Creative Director

 I was asked by Cotton Inc and Mode Media to write and direct a "create your own fashion adventure" with an endless selection of styles, showcasing the versatility of Cotton merchandise.

The video lets the viewer decide how a young woman should go about her day — from morning routines to a night out on the town — choosing what she does, wears, and experiences in a variety of outfits and looks, available for purchase at thefabricofourlives.com . 

PRESS
ADWEEK | The Fabric of Our Lives | E-Marketer